Susan Hankins is the founder and manager of Ask-Susan, LLC and she has been helping small companies get more business on the Web since 1999. After years of working in every aspect of Internet marketing, Susan has chosen to focus on the increasingly complex field of Pay Per Click advertising (PPC) because it has provided a significant return on investment for her clients.
Susan has been a Google Certified AdWords Partner for many years.
After a start in Web design and coding, she quickly saw the need for business results, and in the spring of 2000, she optimized one client’s site for the search engines, which quickly produced over 10,000 visitors a month. In 2002 Susan set up and managed PPC campaigns for her clients and they worked so well that she is still running those same accounts. Of course they have been continually updated to be successful through the years. Since then she has helped over 100 B2B and B2C companies promote both products and services successfully through the Web. Over half of her clients have been working with Susan for over five years. Why? Because they are making money.
As a former marketing executive, Susan focuses on the bottom line–not just a great website, search engine visibility and traffic, but rather more leads, customers, sales and greater profits for her clients. Susan has over 30 years of experience in engineering, interface testing and design, and corporate marketing, with a focus on customer requirements and success. She founded her first successful high technology start-up company in 1988. That company provided computer interface design services to the U.S. Government and private corporations. Today she particularly enjoys learning about the technical and business aspects of companies that provide services and products to other businesses. Susan believes that an educated customer is a happy customer. She enjoys explaining any part of the Web marketing process, which is one of the many reasons she is such an asset to her clients.
Susan’s work on client campaigns leverages her industry experience in a way that gives clients not only a measurable ROI with PPC but also a valuable perspective on their entire online presence. In the context of her PPC work with clients, Susan naturally sees and shares things that they should be doing on their website and online in general to improve demand generation. This value add is a huge differentiator in the crowded paid search marketplace.
Please call me to see if I can help you: Susan Hankins at 866-380-4972 or learn more about Ask-Susan, LLC.
See Susan speaking about Google Places Listings at the Marblehead MA Chamber of Commerce December 2010:
Connect With Me