Bing (MSN/ Windows Live) now provides over 10% of the searches on the web according to Neilson. It is up 22% in one month. Meanwhile Yahoo's share of searches is reported to be declining and accounts … [Read more...]
Microsoft-Yahoo: Who will run PPC?
July 29, 2009 By Leave a Comment
"Self-serve advertising for both companies will be fulfilled by Microsoft's AdCenter platform, and prices for all search ads will continue to be set by AdCenter's automated auction process." … [Read more...]
Ask-Susan Blog: MSN AdCenter to provide PPC Ads to Yahoo
July 29, 2009 By Leave a Comment
On the conference call this morning, Yahoo (Carol Bartz) said that Microsoft commits to an easy of use platform (for AdCenter). … [Read more...]
Yahoo may handle MSN PPC Ads
July 29, 2009 By Leave a Comment
If this deal goes through, Yahoo! will handle selling text ads that appear next to the search results for its sites and some Microsoft sites. Yahoo!, Microsoft near search deal: WSJ … [Read more...]
Pay Per Click – Step 4 Spending
March 4, 2004 By Leave a Comment
Ask Susan - Tip of the Month Before I get to the Pay Per Click this month I'll bring you up to date on the latest search engine news. Yahoo! is now using their own algorithms instead of using … [Read more...]
Pay Per Click – Step 2 Prices
December 21, 2003 By Leave a Comment
Ask Susan - Tip of the Month There are six major steps to effectively use paid advertising on the Web. 1) Which key phrases (search terms) to use? 2) Which service has … [Read more...]
Latest Search Engine Data
May 5, 2003 By Leave a Comment
Ask Susan - Tip of the Month The latest data on the number of searches per search engines shows, for English-speaking countries, that Google provides 33% of searches, Yahoo! 24%, MSN 19% … [Read more...]
Small is Beautiful – at least on the Web
January 11, 2003 By Leave a Comment
Sites of Boston Tip of the Month In the Business and Money section of the January 5th Sunday Boston Globe, you may have noticed this article in the "Business buzz list" by D.C. Denison: "Small is … [Read more...]
News Flash – Yahoo Changes
October 11, 2002 By 1 Comment
News Flash - Yahoo Changes In this issue -- Big changes - what they mean to searchers -- Trying to promote your website -- But I paid for a Yahoo Directory listing! -- Expect more changes -- … [Read more...]
Yahoo! The King of Referrals
August 1, 2002 By Leave a Comment
Sites of Boston Tip of the Month Recent reports show that Yahoo! sends more visitors to websites then any other search engine. Google is a close second in sending search referrals. Together they … [Read more...]
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