Ask-Susan Process

Ask-Susan PPC Management Process

• Our clients work directly with Susan Hankins, founder of Ask-Susan and a veteran online advertising expert. You get Susan’s expertise, Susan’s recommendations, and Susan’s insights to strengthen your entire online marketing program.
• We take the time to collaborate with you to understand the intricacies of your business, the online behavior of your customers, and how PPC advertising can meet your company’s goals.
• We see the big picture. Ask-Susan focuses on PPC advertising management, but that doesn’t mean that we have blinders on. With so many years in the business, Susan is adept at seeing changes in your website, social media marketing, and general online presence that will improve traffic and conversions.
• We manage PPC advertising as our primary business, not as an add-on service. Needless to say, we are a Google Adwords Certified Partner, professionally certified to manage PPC advertising on a variety of platforms, and on top of the latest developments in the industry.
• We constantly analyze reports and regularly translate them into clear, concise recommendations to improve your PPC campaign and marketing efforts.
• We are here for you. When you work with Ask- Susan, Susan Hankins is always just a phone call or email away

Here are the specific services that we offer. We combine these as needed to best meet your needs and help you to be successful!

• PPC Audit to identify potential improvements in your existing PPC account
• PPC Tune-up to improve the performance of your existing PPC account
• PPC Management & Optimization – after set-up, on-going management for on-going improvements
• Performance Analysis using Google Analytics – part of on-going management to assess and improve the overall website performance
• Website Improvement – part of the success of PPC comes from tuning up the website to contain the best content and calls to action. I recommend specific updates and communicate with your web developer who is responsible for the actual updates.
• Reporting – so you know where your money it going and what you can do to improve results
• Consulting – for select clients, hourly or daily consulting is available either in person or through web conference calls.
• Search Engine Optimization (SEO) - for select PPC clients
• Google Places - free advertising – set-up or tuned-up for all my PPC clients who serve a local area.

Call Susan Hankins today at 866-380-4972 to put PPC advertising to work for your business!