About Ask-Susan

Ask-Susan – A PPC Management Company

Ask-Susan, LLC is a Pay Per Click advertising (PPC) management company providing expertise, support, education, and guidance through long-term partnerships with our clients to ensure their continued success in acquiring new business through their website. We’re a Boston-based company offering Internet advertising services to clients across the country.

Since  2002, founder Susan Hankins has been managing PPC campaigns using a customized, consultative approach that takes a broad view of a client’s business and leverages our strong analytical capabilities, years of experience in every aspect of online marketing and a commitment to personalized, responsive service at every step.

  • Focused on PPC, deep understanding of it as an online marketing tool
  • Team player
  • Consultative approach
  • Analytical skills, level of detail
  • Individual attention, service, responsiveness
  • Broad view of the business, get to know your business
  • Help make business decisions/online marketing decisions
  • Senior level management

Focused on PPC Management

Ask-Susan focuses on PPC management. Our professional certification, status as a Google AdWords Certified Partner, and commitment to stay abreast of the rapidly changing aspects of our industry makes us the most current, knowledgeable PPC partner for your business. When you want PPC management that works, Ask Susan.

Team Player

We often team with other firms to provide a full service approach to your website by offering copywriting, design, development and search engine optimization (SEO) in addition to PPC.  We also have great relationships with some of the best website designers and developers, SEO professionals and copywriters around and will happily refer you to them or put together a team for you. If you have a team and would like a PPC management company as a partner, contact Susan.

Consultative Approach

Are you considering PPC? Ask Susan before you take another step. Before you spend a dime with us, we will do some initial research to see if PPC would make sense for your business. If it does, we’ll map out a strategy and budget that makes sense given the data we have and the business goals you have. If it doesn’t, we’ll tell you and offer alternative suggestions for driving business through your website. When you Ask Susan, you don’t get a cookie cutter PPC program that plugs words in based on automated tools and spits out generic reports you can’t make sense of. With Ask Susan, you get a real person – Susan herself! – to meet with, call and email with your specific PPC questions. You get active management of your PPC programs and a customized engagement that works for you and achieves your goals.

Analytical

At Ask Susan, we love to dig into the details and analyze information. And your online marketing benefits from this passion. We take the time to understand the story that your website data is telling us, and we then translate that story into solid recommendations that benefit not only your PPC campaign but your entire online marketing program and your business overall. They say “the devil is in the details” – we believe there’s gold in there too! We offer monthly and quarterly reports that offer a tremendous level of detail about your specific PPC campaigns. We translate these details into specific, strategic recommendations about your PPC campaign, your online marketing program and your business in general.

Senior Level Management

When you engage with us for your PPC programs, you get PPC management from a seasoned online marketing expert with years of online experience. We never hand your account to a junior level person who may not understand the various nuances and subtleties that are a natural part of the PPC industry. When you Ask Susan, you get Susan’s expertise, Susan’s recommendations and Susan’s perspective not just on your PPC campaign but on your entire online marketing program.

Individual, Responsive Service

At Ask Susan, we offer a trusted business partnership that is always centered on understanding the intricacies of your business, the online behavior of your customers and how PPC can best achieve your company’s goals. When you work with Ask Susan, you work with the owner of the business, Susan Hankins. Susan is committed to customizing each PPC campaign for your unique needs and she’s never more than a phone call or email away. She will answer your questions quickly and if she doesn’t know the answer, she’ll find it and get back to you quickly.

PPC as a Tool, Broad View of Your Business

Our analytics are a key differentiator at Ask Susan, but we never let the details overwhelm the overall reason you are considering/doing PPC campaigns. PPC is the tool, getting customers is the objective. We get to know your business at a high level so we can dig into the details and provide the most valuable, practical recommendations for leveraging PPC.

Staff

Susan Hankins is the founder and Manager of Ask-Susan, LLC.

When you work with Susan you get full time access to a marketing professional with 12 years of web marketing experience who will work as part of your team.

Located in Marblehead, MA just a few miles outside of Boston, we help clients from Alaska to Texas to Maine. Give me a call.

Partnerships

I am proud to be partnering with the Precision Marketing Group. The PMG team provides great off-line marketing strategies, public relations, press releases, SEO writing, e-newsletters, and social media strategy that leverages the work that I do in PPC Advertising to provide even better results for our clients.

My skilled website developer is Jeremy Tews at The Website Brewhouse. He is a talented designer, up on all the latest technology, and a patient instructor. I learned all about WordPress during the website development so now I can update the site myself. Jeremy has been very responsive and I enjoy working with him.

Clients

Our clients to-date include manufacturers, distributors, industrial engineering and supply companies, software engineering, consultants, vacation rental management, real estate, and professional services. We enjoy working with clients who have a website and want it to work better for their business.

Services

We love to help client with existing PPC accounts. Call today to discuss your needs. Susan Hankins 866-380-4972